Did you know that 25% of people who sign up for the gym start dropping out within their first 6 to 8 weeks? To top it all off, this number goes up to 52% after 6 months. Only around 35% of people who begin to exercise at the gym really stay for 9 months or more. So why do so many people leave? Well, most of these dropouts attribute their loss of interest to exercise to several reasons (some of which you may have heard or experienced on more than one occasion).
First, there’s boredom. The decision to start exercising and get fit almost always starts off on the right foot. There’s the willingness to try out new things and the determination to push the body further. However, daily long runs on the treadmill and lifting of various weights within the 4 walls of your gym can become tiresome and routinary. What’s more, if you’re doing it alone, the difficulty increases as the mind convincingly tells the body it’s too lazy to get moving. Motivation falls short and before you know it, you’ve completely forgotten to exercise.
Second, people’s busy schedules make it difficult to find time to hit the gyms. 10 minutes to warm up. 30 minutes on the treadmill. 30 minutes doing weights. 15 minutes on the bike. 15 minutes to stretch and cool down. Let’s face it, spending time at the gym does exactly that—eat up your time. People can barely squeeze in a proper meal during their lunch breaks so how much more finding additional time for a simple work out?
And finally, the impatience to achieve results within a short time (and not succeeding) leave some people discouraged and frustrated. Eventually, they just stop altogether, often wishing that there was some other quick fix they could avail of.
Well, what if there was a particular fitness center that was diverse enough to keep you constantly engaged, challenged and inspired, all the while requiring only 30 minutes a day still guaranteeing results? As the country’s first co-ed express fitness facility, 360 Fitness Club proves to be more than just your traditional gym. Their exercise philosophy revolves on providing people with fitness opportunities that are non-traditional, efficient and most importantly, effective. With the use of free weights, kettle bells, cables, exercise balls and many other exercise accessories, the club developed the 360 Circuit, which consists of 20 exercise stations that combine cardiovascular and strengthening exercises – a total body workout that will make members, tone, shape up and burn an average of 500 calories in a total of just 30 minutes each day.
“We understand how difficult it can be for some to exercise regularly so we’ve developed various ways to keep our customers engaged to be fit”, shares 360 Fitness Club Head Coach and fitness expert Christopher Callanta. “For as quick as only half an hour, we provide you a total body workout that’s practically equivalent to an hour’s exercise in a traditional gym setting.”
Members of 360 Fitness who complete the circuit claim to have improved balance and performance in their daily activities. And thanks to the club’s other programs like the Jungle Gym Suspension Training classes, participants find their strength and flexibility improving dramatically after just a few classes. “We offer numerous exercises in a Jungle Gym Suspension Training class, where one simply has to adjust their body position to adjust the resistance and intensity of the exercise”, shares Christopher, “It can be a bit of a challenge at first but the results and the feeling you get after attending a class are amazing!”
“Traditional gym workouts take longer because they usually use machines and work out only one muscle group at a time while our suspension training classes, just like our circuit, work out the entire body in one session,” Managing Director Joana Piñon adds. To keep their members constantly motivated, 360 Fitness Club also offers a wide range of group exercise classes. “We believe that variety keeps people from getting bored so we’ve introduced several classes that you won’t normally see in other gyms and fitness centers.” And true enough, where else would you find pole dancing classes taught by The Polecats, the country’s premier pole dancing group? Zumba, the only Latin-inspired dance fitness program that is now being offered in over 125 countries, is also available. 360 Fitness Club also offers yoga, suspension training, kickboxing and running classes, with many more new classes to be introduced.
Whereas in most fitness centers, the members are left to do their exercises alone, 360 Fitness guarantees guided workouts aimed to also motivate and inspire rather than just mere demonstration of the exercises. Coaches are there to act as mentors, constantly challenging their members to push themselves. Other value-added programs to help clients reach their fitness goals are also in the works. “We’re working on developing a fitness diary for members to keep track of their calorie intake and expenditure, as well as providing special podcasts for them to learn about tips and how-to’s on exercise and nutrition,” shares Joana excitedly. “We’re really here as fitness partners of our members to help them get in the best shape possible. And that means providing different means of support all the way,” adds Christopher.
A year after the success of the first branch in Ortigas, 360 Fitness Club will launch their second branch in Makati this July. The pioneer club is already enjoying a growing number of clientele who have all bought into the philosophy of fitness that is indeed proving to be non-traditional, efficient and effective. More and more members are attesting to visible results both physically and mentally even in a period of just 4 to 6 weeks. Some have experienced weight loss even without an accompanying diet, others are proclaiming better productivity in their daily activities thanks to an increase in focus, strength and stamina.
Whatever your fitness goals are, 360 Fitness Club recognizes that it’s never easily achieved when done alone. As partners and experts in fitness, the club’s objective is to ensure that their members are constantly motivated, inspired and guided in order to reach these goals. Going beyond the physical exertion and making the entire experience a mental challenge and a way of life, 360 Fitness Club redefines what total fitness is all about and gives people that much-needed push to just keep on going.
Written by: Cecile Golez
360 Fitness Club Makati
7/f Dolmar Gold Tower, C. Palanca St., Legaspi Village, Makati City
360 Fitness Club Ortigas
13th floor, Strata 100, F. Ortigas Jr. Ave, Ortigas Center, Pasig City