Did you know that Friggies (Juice for Change) launched its website and delivery service?
As the juicing craze continuously creates a buzz in the metro, Friggies, a social enterprise haling from the country side is now ready to come out in the open to offer juicing with a new twist.
After months of testing out ts products at the “Bahay-Kubo” booth at the GK-Enchanted farm in AngatBulacan, and joining a series of food bazaars including a trial weekend market, Friggies is now inching its way into the mainstream market with the official launching of it website http://www.friggies.com/ and roll-out of delivery service in Metro Manila area this September 2014.
Friggies, which came from the words FRuIts and veGGIES, will be the emerging juice company among the pool of social enterprises such as Human Nature, Theo and Philo, bayani, golden egg, PLush and Play, First Harvest and Gourmet Keso to name a few. They support the communities by sourcing their raw materials from GK-Enchanted Farm and cooperatives from around Bulacan, as well as other local farms in the country.
Friggies has been duly incorporated last June 19, 2013 and the company draws inspiration from its founder, Frederick Espiritu, who sees Friggies as the culmination of his own personal journey of healing. He became a strong advocate of natural health after recovering from Hyperthyroidism that he had for more than 5 years. Since then, he has always been passionate of sharing this experience to inspire and help people deal with their health challenges. But it was after losing his father to cancer that became the biggest turning point in his life, and eventually paved the way to Friggies.
Last November 2013, they presented the idea to GawadKalinga in one CSI night, a regular gathering of social entrepreneurs at EF-Cafe. The proposal was approved and on December of that same year, Friggies had its selling debut during the Countryside Christmas Fair. It was a humbling kick-off experience, since friggies was able to contribute a significant share on the proceeds for the Yolanda relief efforts.
Currently, Friggies has four variants of cold-pressed juices to offer. After the ABC juice, the company now focuses on coming up with juices made only from locally-source and organic produce. For one, the TM juice was named after the founder of GawadKalinga, Tony Meloto. The AID Juice, is a functional drink that was specifically mixed to combat inflammation, hence the name Anti-Inflammatory Drink.
Friggies also introduced another product line Smooggies, which means “smoothies by Friggies” and it’s what they recommend to people opting for a meal replacement.
Friggies juices and smoothies are to be incorporated gradually into a regular dietary regimen until we are able to stick to a health-habit that eventually becomes a lifestyle.
“Healing is a journey. Juicing is a lifestyle,” as Friggies tagline would suggest.
Friggies Online Store is one the main pages of the website, where consumers can easily place their orders and securely process payments. They have kay partners to cater the delivery of the juices and smoothies right at your doorstep or wherever you’d prefer, all throughout the week.
Their website, www.friggies.com was launched last September 6, 2014 and it was celebrated as they joined the “Belly-sima, the first ever artisan and gourmet food fair happened at Glorietta Activity Center in Makati, where free taste of Friggies juices and smoothies had been given.