ZEN Rooms, the #1 hotel chain in the Philippines, launched ZEN Premium Uptown BGC, the first and only budget hotel in Bonifacio Global City. Former Vice President of the Philippines Jejomar Binay led the opening ceremony last December 12, 2019 in Taguig City.
The opening of ZEN Premium Uptown BGC is in line with the pioneering spirit of ZEN Rooms, which already has a track record of disrupting the short-term accommodation sector. In 2016, ZEN Rooms entered the Philippines with the aim to radically improve the value-for-money of hotels in the country, historically plagued by high prices, unsafe facilities and poor guest ratings.
In 2017, ZEN launched ZEN Homes in BGC, the first affordable, professionally-run service apartment brand in the Philippines. Today, ZEN is once again disturbing the sector by opening the only budget hotel in BGC, with a budget premium positioning. Indeed, presently there are only 5 hotels in BGC, all of which are 4 and 5 star properties with rates of PHP 8,000 and above per night.
ZEN’s newly built hotel has 105 rooms and is conveniently located alongside Kalayaan avenue, only five minutes away walk from Uptown Mall with rates starting at only PHP 1,500 per night. The building is owned by DEI Properties, one of the leading family-owned developers in the Philippines.
The opening of ZEN Premium Uptown BGC is part of ZEN’s continuous effort in providing a solution to the lack of affordable accommodations the country’s most dynamic business district, in line with its aim to democratize travel to all.
“BGC Developers have built an amazing modern city with tremendous appeal but with unfortunately no affordable hotels, leading to nonsense situations where business travellers are forced to either spend excessively on high-end hotels at the Fort or commute hours to reach their meetings in BGC. With the launch of ZEN Premium Uptown, we are delighted to be putting an end to this unfair nonsense with our partner DEI Properties.” says BGC based Nathan Boublil, Co-Founder and CEO of ZEN Rooms.
About ZEN Rooms
Founded in 2015 by entrepreneurs Nathan Boublil and Kiren Tanna, ZEN Rooms was established to improve the state of budget hospitality in Southeast Asia, making travel more affordable and safer. ZEN is now one of the fastest growing hospitality companies in the region, the #1 hotel chain in the Philippines and the only full stack hospitality brand in Southeast Asia. ZEN helps budget and mid-range hotels operate more efficiently and increase the value of their property through a range of operational and technological solutions. ZEN provides safe and affordable travel for millions of travelers staying at ZEN’s franchised or operated properties each year. ZEN has raised US$23M equity funding from leading institutional investors Rocket Internet, Ooredoo Telecom, RedBadge Pacific, SBI Investments Korea and Yanolja.
Reference:
Nika Beniece Plana | Marketing & PR Manager`
Tel/WhatsApp: +63 915 712 2069 | Skype: nikabeniece
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